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Corporate Values are taught by actions of leadership and stories that are passed down and around the company. Think of the pirate flag that flew over the Macintosh building when the software was being written. Isn’t that a precursor to “Think different“? Same with the “Don’t Be Evil” slogan that google used to inspire it in it’s fight against Microsoft. But how are family values taught? The same way, through stories. Because kids love stories It’s actually easier to teach family values and lessons through stories than teaching corporate values.

Where can you find appropriate stories?

• Many classic children’s books teach good values. E.g. “The Three Bears” teaches don’t go into stranger’s houses. (Feel free to use “David in Diamondonia” which left a mark for me.)
• Open your bible and you’ll see stories and lessons abound (any religion will have them). E.g. Abraham’s visit from the three angels and how he treated guests.
• My personal favorite- make up your own story.

Making up your own story

The main advantage of making up your own story is that it can be tailored to the exact scenario you want. Kids are very forgiving so you can make up your own story it doesn’t have to be perfect. Make it interesting by throwing in facts that your kids can relate to such as the age of the characters being the same as your kids or the place that the story takes place is one that your kids are familiar with.

Reinforcing lessons

After the story ask your kids some questions to lead them to realize what the lesson was. Have them generate more lessons. Ask them what they would have done.

photo credit: pingnews.com